Nexon has brought the world of its popular online game, “MapleStory,” to the big screens. To celebrate the recent premiere of the franchise’s feature-length animation, “DEAR MY HERO,” a series of fan events and exclusive merchandise rollouts is currently underway across the country.
The movie premiered nationwide at Lotte Cinema theaters on June 14. The story follows Aidan, a fresh recruit in the Cygnus Knights, as he embarks on his journey through the “MapleStory” universe. Ticket pre-orders officially went live on June 8 through the theater chain’s website and mobile app.
To amplify the theatrical release, Lotte Cinema World Tower is hosting a special exhibition running through July 12, showcasing large statues of Gerand Darmoor ? the Transcendent of Life of Grandis ? and his eight apostles. An adjacent themed store is selling exclusive merchandise, including Cygnus Knights capes and character figurines. Visitors can also receive a 20% discount at the venue’s Gong Cha location by presenting a purchase receipt from the Cinema Store.
The promotion highlights Nexon’s efforts to expand “MapleStory” beyond gaming and create new experiences that connect fans with the franchise through film, exhibits, and collectibles.
J.K. Park Senior Reporter teen/1782706765/1613367793
1. What is the main purpose of Nexon's new MapleStory animated film?
2. Who is the primary character featured in the DEAR MY HERO animation?
3. What promotional items are currently available at the Lotte Cinema store?
4. How does Nexon intend to connect MapleStory fans beyond online gaming?
1. Should gaming franchises expand into film to engage their existing fanbases?
2. Does diversifying into multiple media formats improve the overall gaming experience?
3. Are exclusive merchandise rollouts effective for maintaining long-term fan interest levels?
4. Should companies prioritize immersive offline exhibits to strengthen their brand loyalty?
Nexon has brought the world of its popular online game, “MapleStory,” to the big screens. To celebrate the recent premiere of the franchise’s feature-length animation, “DEAR MY HERO,” a series of fan events and exclusive merchandise rollouts is currently underway across the country.
